NATHAN MATTHEWS · UGC
UK TikTok Shop & paid-ads UGC creator

UGC that stops the scroll and sells.

Conversion-focused short-form video for home, kitchen, pet, equestrian and seasonal brands. Strong hooks, honest product storytelling, and content built for TikTok Shop and Meta ads.

Get a sample concept See my TikTok
October 2026 so far · 1–16 Oct
£7.1K
TikTok Shop GMV
629
items sold
3.4M
product impressions
58.8K
product clicks
380+ videos since October 2024 · £12K+ GMV from the four TikTok Shop videos below

How I work

Hook variants as standard

Every video comes with alternative opening hooks, so you can test angles without paying for a reshoot.

Funnel-ready

Content planned for the top, middle and bottom of the funnel, for organic posting or paid ads.

Real, not staged

Filmed in real homes, real kitchens and on real dog walks in Cornwall. Content that feels native to the feed.

Hook, script and edit

I handle the full process from concept to finished edit, with fast and reliable turnaround.

TikTok Shop

Proven results

Fondue Mug
5.1M views · £3.5K GMV
Christmas Wrapping Bags
2M views · £4K GMV
Yogurt Breakfast Pots
1.4M views · £3K GMV
Horse Hay Net
100K views · £1.5K GMV
TikTok Shop dashboard for 1 to 16 October 2026 showing £7.1K GMV, 629 items sold, 3.4M product impressions and 58.8K product clicks
TikTok Shop dashboard, 1–16 October 2026

Brand work

Total Pet
Ongoing paid creator · Meta ads

Waterproof long line and training lead content, filmed on real walks with my dog Dottie. Delivered weekly for every stage of their Meta ad funnel, with hook variants for testing.

Packages

Starter
1 video
  • 1 short-form UGC video
  • Hook, script and edit included
  • 2 hook variants
  • Ready for organic or ads
Growth
3 video bundle
  • 3 conversion-focused videos
  • A different angle on each video
  • Hook variants on every video
  • Ready for organic or ads
Monthly
Ongoing content
  • Multiple videos per month
  • Funnel-stage planning (TOF / MOF / BOF)
  • Weekly delivery
  • Built for scaling paid ads

Pricing on request, tailored to your product and usage rights.

Ready to test content for your brand?

Happy to create a sample concept or talk through ideas for your product.

nathugcuk@gmail.com TikTok @ShopWithNathNow